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Trade Show Booth Rentals
That Get Noticed

Trade show booth rentals can be just as effective as custom exhibits, and much less expensive. Here are ways to get your display noticed:

Get Your Exhibit Noticed

Make your display striking and different to capture visitors' attention. Some ideas:

  • Unusual colors are refreshing and attract the eye. Lime green, bright purple, pink, and other non-standard hues will make you stand out against the traditional business shades of blue, gray, and red.

  • Stark simplicity can also be a standout in a roomful of busy displays.

  • Large, bold vinyl banners or other graphics are another cost-effective way to get trade show booth rentals noticed.

Make Your Identity Known

Be sure your company's name and logo are bold and conspicuous. Don't make people walk by wondering who you are or what you provide.

Use color, lights, or a moving banner to establish your identity at the expo.

And most importantly, be sure your name and logo are clear and legible. Banners and signs with hard-to-read fancy fonts and cryptic logos are a waste of money. No one has time to stand around studying and decoding them.

Communicate the Benefits

Decide what benefits your customer derives from using your product or service. Write up some clear, concise, compelling statements communicating these benefits - use short, snappy statements that can be easily read and understood.

Have these statements printed on graphic panels, signs, and headers in an easy-to-read font.


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Related articles and resources:

Learn how to turn all your trade shows and exhibitions into pure profit centers - Read "Trade Show Secrets", the ultimate trainer, guide, and checklist for more trade show sales with less effort.


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